Press Coverage

I don’t want to keep being nice about companies and I thought when I met Surfkitchen I would be bored and remain unimpressed about the ODP marketplace. It would make for good reading writing that SurfKitchen had gotten it wrong again.

SurfKitchen, which specialises in On-Device Portal (ODP) applications, has been selected by Cincinnati Bell Wireless (CBW) to support CBW’s new mobile data services portal, MyPhone. Using SurfKitchen’s ODP platform, CBW’s MyPhone aims to enhance mobile data delivery and consumption by providing a simple and compelling user experience. 

On-device portal specialist powers content offering for Cincinnati Bell Wireless.
The MyPhone portal will give CBW subscribers access to relevant content and premium SMS services.

Finding “stuff” on your mobile phone has not always been the easiest task in the world. But vendors and carriers alike are trying to make it easier with on-device portals and widgets..

SurfKitchen, has announced that it has been selected by Cincinnati Bell Wireless (CBW) to support CBW’s new mobile data services portal, MyPhone. Using SurfKitchen’s ODP platform, CBW’s MyPhone will greatly enhance mobile data delivery and consumption by providing a simple and compelling user experience.

When it comes to mobile content, the carrier walls are showing signs of breaking but they’re hardly tumbling down. 

In-Brief: Details from last week’s Q&A with SurfKitchen and Medio covering their partnership to deliver search via the idle screen; SurfKitchen’s “next-gen” ODP strategy, plans to boost mobile search & advertising, and upcoming North American mobile operator win; Medio’s view of the competitive landscape & plans to launch self-service mobile advertising.

In-Brief: Medio teams up with SurfKitchen to deliver search, recommendation and targeted advertising via the on-device portal. Medio also draws from internal research to reveal search stats and CTRs.

I’m delighted to be able to publish the first of our My Mobile Day features. Building on the excellent reception from the posts by James Whatley and Ben Smith, I contacted a number of industry executives to ask them to outline their mobile usage across an average day.

As part of its On-Device Portal (ODP) applications, SurfKitchen has announced the launch of SurfKit Phonetop, an integrated suite of on-device applications designed for operators to ‘significantly improve’ mobile data service delivery and consumption.  The SurfKit Phonetop suite of applications is claimed to deliver ‘real’ service choice for customers, ‘zero click’ discovery, and a range of new analysis tools for service lifecycle management. The ‘next generation’ of ODP means operators can meet subscriber demand for a broader, more relevant choice of content services through a ‘mobile optimised’ widget framework.